RESEARCH SERBIA: High Professionalism with Limited Reach

This research aims to create a better understanding of media self-regulatory mechanisms in Serbian media landscape.

The general regulatory framework for media in Serbia is divided into two highly polarised branches – regulation and self-regulation. The findings of this research show that the regulatory body, which has the capacity and authority to conduct regular monitoring and impose penalties on unprofessional media, does not utilise these powers.

Download the publication in English and in national language.

At the same time, decisions made by the self-regulatory body, which conducts regular monitoring and records violations of the Serbian Journalists’ Code of Ethics, are not binding, and a large number of print and online media in Serbia do not adhere to them. The only self-regulatory body in Serbia is the Press Council, which publishes regular reports on breaches of the Code in print and online media.

The biggest challenges faced by the Press Council are project funding sources and threats to the members of the Complaints Commission. As a recommendation of this research, an additional funding model for the Press Council was defined, where funds would come from membership fees from all media outlets that recognise the Council’s jurisdiction.

Funded by the European Union.

The regional program “Our Media: A civil society action to generate media literacy and activism, counter polarisation and promote dialogue” is implemented with the financial support of the European Union by partner organizations SEENPMAlbanian Media InstituteMediacentar SarajevoPress Council of KosovoMontenegrin Media InstituteMacedonian Institute for MediaNovi Sad School of JournalismPeace Institute and Bianet.

This article was produced with the financial support of the European Union. Its contents are the sole responsibility of SEENPM and do not necessarily reflect the views of the European Union.